White Fox Sale - Only What's in Your Size

About White Fox

White Fox is an Australian womenswear brand founded in 2013 by Georgia Moore and Daniel Contos, headquartered in Sydney. The brand designs contemporary womenswear with a trend-led, social-media-native aesthetic — bold prints, body-conscious silhouettes, and pieces designed to suit photo-ready styling. White Fox's product range covers dresses, denim, tops, knitwear, activewear (including the popular Sweatpants and matching sets), outerwear, swimwear, and accessories. The brand operates primarily as a direct-to-consumer business through whitefoxboutique.com, shipping internationally including to the UK. White Fox's positioning sits in the trend-led fast-fashion market, with strong following among Gen Z and millennial customers active on Instagram and TikTok. The brand's matching sweatsuit sets and going-out dresses are particular signatures. White Fox deals typically appear in frequent percentage-off promotional events, end-of-season clearance, and recurring flash sales.

White Fox sizing guide

White Fox sizing generally runs true to Australian sizing (which corresponds closely to UK sizing — Australian 6 ≈ UK 6, Australian 16 ≈ UK 16). Body-conscious styles are cut close to the body, while activewear and sweatsuits can fit relaxed depending on the specific piece.

When does White Fox go on sale?

White Fox runs frequent promotional events throughout the year, including site-wide percentage-off sales, recurring flash sales, end-of-season clearance, and Black Friday.

Frequently asked questions

Is White Fox an Australian brand?

Yes — White Fox was founded in 2013 by Georgia Moore and Daniel Contos and is headquartered in Sydney, Australia.

Does White Fox ship to the UK?

Yes — White Fox ships internationally to the UK from whitefoxboutique.com. Verify shipping costs, delivery times, and any applicable duties at checkout.

When does White Fox go on sale?

White Fox runs frequent promotional events year-round, including site-wide percentage-off sales, recurring flash sales, end-of-season clearance, and Black Friday.

How does White Fox sizing work?

White Fox uses Australian sizing, which corresponds closely to UK sizing — Australian 6 equates to UK 6 and so on. Body-conscious styles fit close to the body, while sweatsuits and activewear can fit relaxed.