New Look Swim & Beachwear Sale — In Stock in Your Size

About New Look

New Look is a British fast-fashion brand founded in 1969 by Tom Singh in Taunton, Somerset. The brand designs womenswear, menswear, kidswear, and maternity wear at accessible price points, with a focus on on-trend pieces that respond quickly to current fashion cycles. New Look's product range covers dresses, denim, knitwear, tops, tailoring, outerwear, footwear, swimwear, and accessories. The brand operates extensive UK retail through standalone stores in towns and cities across the country, alongside newlook.com. New Look's positioning sits in the value fast-fashion market, with the brand particularly popular among shoppers in their 20s–40s seeking trend-led pieces without premium pricing. The brand also offers strong Petite, Tall, Curve, and maternity ranges, broadening its accessibility. New Look deals typically appear in frequent percentage-off promotional events, end-of-season clearance, and a continuous Sale section.

New Look sizing guide

New Look sizing generally runs true to UK standard, with the brand offering Petite, Standard, and Tall lengths plus Curve sizing extending the range. Maternity is also offered. Sizing across the brand's denim and dresses can vary slightly — check individual product page guidance.

When does New Look go on sale?

New Look runs frequent promotional events throughout the year, including site-wide percentage-off sales, end-of-season clearance in late June/July and December/January, Black Friday, and a continuous Sale section featuring marked-down pieces.

Frequently asked questions

Does New Look offer Petite and Tall?

Yes — New Look offers Petite, Standard, and Tall lengths across many of its styles, alongside the brand's Curve range extending into larger sizes and a maternity collection.

When does New Look go on sale?

New Look runs frequent promotional events year-round, with site-wide percentage-off sales appearing regularly. End-of-season clearance, Black Friday, and a continuous Sale section offer the deepest recurring discounts.

Is New Look a British brand?

Yes — New Look was founded in 1969 by Tom Singh in Taunton, Somerset, and is headquartered in the UK with extensive British retail presence.

Does New Look offer maternity wear?

Yes — New Look offers a dedicated maternity range alongside its standard, Petite, Tall, and Curve sizing options.